About Us

In a world full of soulless plastic cars, amateur “stage” drivers, and TikTok hypercars, Turbo Lag comes as a nod to the old-school. The nostalgia of a weekend with friends, fixing that project car that took way longer than expected to finish. 

This is what makes our customers special: they believe that if you want something well done, you should do it yourself. They cherish the time spent with their dad and grandpa working on their cars as a kid or the nights spent in the garage building something they believe in. This made them true car enthusiast, valuing what was made to last, to race, and as a reward for all their hard work.

Turbo Lag was founded in 2024, but the idea came well before that, in 2017 when I was just a girl working in a car garage, dreaming of having my own project car and keeping that essence of community only the car people can create. 

Since then, Turbo Lag has been taking small steps towards creating something authentic, a symbol of the car community. It’s much easier to connect with a new friend when you spot them across a meet wearing a shirt featuring your dream car. That’s the essence of Turbo Lag, that’s what we want. Hopefully in the near future we can host our own car meets and races, and you are more than welcome to attend!

that's me in 2017, using my lunch break to take photos with the 997 GT3 that came in for a check-up